3 Social Media Marketing Podcasts That Will Make You Smarter

As I like to point out constantly, according to the resident teeny-bopper, I run 5 miles every day religiously. Whether it’s raining, snowing or anything in between, I will do everything in my power to get my run in. Even when I travel, especially when I travel, I like to run around the area I’m visiting and get a feel for the beat of the place.

I am continually asked by people who see me running how I get out there every day. The commitment comes from simply wanting to be healthy and not making any excuses about it. But it does get tedious and there are just so many ties one can listen to the same music, so I give myself that hour to catch up on podcasts, and that makes the time fly right by.

This geek loves learning, and will listen to just about anything at least once. I have specific topics that I like to listen to including online marketing and social media marketing shows.

I need to have a takeaway from each episode that makes my time spent listening worthwhile. Because I have listed to so many shows, I’ve weeded out the ones that are all fluff and very little substance. Here is the list of the top 3 social media marketing podcasts that actually deliver and make you a smarter marketer.

1. Social Media Marketing Podcast

Hosted By Michael Stelzner of Social Media Examiner

Aptly named, the Social Media Marketing Podcast introduces the listener to real social media marketing experts who share their success stories and how they actually achieved results. Stelzner gives listeners a peak into the real workings of a successful social media marketer.

The most recent episode follows Holly Homer whose Facebook page, Quirky Momma has 3 million fans. Holly shares how she uses Facebook Insights to learn about her fans and Facebook Live to talk directly to her community and keep them highly engaged.

2. The Social Pros

Hosted by Jay Baer of Convince & Convert and Adam Brown of Salesforce.

Social Pros was recently named the best podcast at the Content Marketing Awards, and here’s why. They interview actual practicioners in Social Media Marketing who share tips, tricks and their in-the-trenches experiences.

Their most recent episode “How to Achieve Incredible Social Media Success in a University” features Monica Ballesteros, Social Media Manager of the Enterprise Marketing Hub at Arizona State University. She discusses maintaining brand cohesiveness and a high level of social customer care across hundreds of social accounts.

3. The GaryVee Audio Experience

Hosted by entrepreneur, CEO, investor, vlogger, and public speaker Gary Vaynerchuk

If you haven’t been introduced to Gary yet, you’re welcome. I’m a huge fan of Gary’s no-nonsense style where he answers questions from listeners on everything social media and business. The GaryVee Audio Experience is a mix of his #AskGaryVee show episodes, keynote speeches and segments from his DAILYVEE video series.

I suggest listening to one of his keynote speeches to get a good grasp of his style and message. His latest episode, A Conversation About Being An Immigrant, he discusses the immigrant view of the hustle and why being one has made him successful. This episode is an example of how he sprinkles a lot of common sense advice and motivation into his strategy content.

Each one of these podcasts leaves me with new information and truly does make me smarter after listening. Do you have any shows that you like to tune into?

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Christmas Town at Busch Gardens Williamsburg, Virginia 2016

Stop Whining About Smartphone Addictions Already!

My Ode to Cofee

Goodbye and Good Riddance 2016

I know, I know. Everyone is saying how 2016 was a bad year and they can’t wait for it to be over, blah blah blah. ‘Suck it up buttercup,” is usually my go-to thought on this. That is, unless you’ve experienced a great loss.

Like most humans who inhabit this earth, at the age of 42, I’ve had both good and bad years. I’ve always been able to look at the challenging ones as opportunities for learning and growing, and I’ve always made it my personal mission to work my butt off to overcome the challenges. In other words, I make insane efforts not to allow excuses to infiltrate my vocabulary.

But 2016 had it in for me from the beginning. This February I experienced the loss of my big brother, Gene, who was my only sibling and my biggest mentor. And it has been excruciating.

I’m really good at dusting myself off and picking up the pieces, which is something he taught me when we were kids. However, this one is a real gut kicker to get over. In fact, I know that I will never get over this. I will simply learn to better deal with it and to hopefully look back on our memories with gratitude and comfort instead of pain.

Even writing this post I am struggling to hold back the tears, which is a game I haven’t yet mastered. I’m pretty tough about getting weepy, especially in public. This, however, has turned out to be my emotional Kryptonite.

Frankly, I don’t care if I seem weak or highly emotional. I know I’m not. But we all have that one thing that deeply rattles us and makes us question every single thing in the cosmos. Losing Gene has been this for me.

We didn’t talk every day or every week or even every month. We were both so busy chasing our dreams of success that we usually just called on birthdays and holidays or during a crisis. That was enough for us. We had our bonds. We were each other’s testament to our childhood. When we talked, we rapidly caught up on each other’s lives, cracked unsavory jokes, made fun of each other and everyone we knew, and all was good.

I still can’t really put into words what an impact he made on me aside from being my big brother. He was my hero and the person I most wanted to impress. I’m not even sure if being an entrepreneur was my idea. I’m almost certain it was his and I just followed along as I always did, trying to keep up with him, trying to impress him.

Then, because 2016 couldn’t leave me be, I lost my little doxy, Sweety, who had been with us ever since my now 26 year-old son was 10. She had a great run, and we had so many wonderful memories, but it was still a loss and one that was and still is felt deeply.

Still, 2016 wasn’t finished with the torture. On top of all the death, including several acquaintances who also lost loved ones too young, I also had to say goodbye to a loved one who was toxic. I am neither a saint nor a psychologist and can’t expend energy trying to “fix” someone whose aims is to be hurtful. So I walk away, it’s that simple. Not really, but it has to be and I’m fine with that.

The best way I can explain this past year is that I felt as if I was saying “goodbye” to my previous life.

Some folks say it is a year of transition, but I’m going to call it what it is. The year 2016 was a craptastic year where everything went wrong and too much loss abounded.

So yeah, I say good riddance to 2016.

I am looking to 2017 as a year of hope and healing, and I wish that for everyone who has experienced a loss in the past year.

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