Inside the Idea

So, here I am, 30, happily married mother of 2 wonderful boys, an online marketing professional and a musician. I'd like to use just one of those to describe myself, but it just wouldn't be complete. I am who I am, and at 30, I definitely know what that means.

Wednesday, May 28, 2014

2014-05-28 – 2:23 PM / ET: Showtime Networks Chairman And CEO Matt Blank Opens Business Of Multiplatform TV Summit At Roosevelt Hotel In NYC On Wednesday, June 11, 2014; Turner’s Funk, BofA’s Reif Cohen And Starcom’s Kulesza Are Also Featured Keynote Interview Guests



Showtime Networks Chairman And CEO Matt Blank Opens Business Of Multiplatform TV Summit At Roosevelt Hotel In NYC On Wednesday, June 11, 2014; Turner’s Funk, BofA’s Reif Cohen And Starcom’s Kulesza Are Also Featured Keynote Interview Guests


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Thursday, May 15, 2014

2014-05-15 – 1:29 PM / ET: #PortadaLat full program revealed! Showcasing everything and everyone who matters in Latin American Marketing!



#PortadaLat full program revealed! Showcasing everything and everyone who matters in Latin American Marketing!


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Thursday, May 08, 2014

2014-05-08 – 9:58 PM / ET: Telcel AMERICA Kicks Off “Aqui y Alla” Mother’s Day Weekend Celebration Along U.S.-Mexico Border with Pedro Moreno

Telcel AMERICA Kicks Off “Aqui y Alla” Mother’s Day Weekend Celebration Along U.S.-Mexico Border with Pedro Moreno


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Tuesday, May 06, 2014

2014-05-06 – 09:00 AM / ET: Pulpo Media Launches Pioneering Acculturation Model That Helps Brands Reach The Most Influential (i)Hispanic Audience Segments



Pulpo Media Launches Pioneering Acculturation Model That Helps Brands Reach The Most Influential (i)Hispanic Audience Segments


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Friday, May 02, 2014

MediaPost: Brands Are Embracing Total Market, But Are Agencies?

At the Association of Hispanic Advertising Agencies’ (AHAA) annual “Think Under the Influence” conference, brands, agencies, media companies, and others involved in the U.S. Hispanic market spent three days hearing presentations and panel discussions continually referencing the Total Market Approach (TMA).


Read the rest at MediaPost


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Thursday, May 01, 2014

2014-05-01 – 3:50 PM / ET: Blueliner Integrates 7 Pillars of Digital Marketing into WebCongress 2014 Global Tour

Blueliner Integrates 7 Pillars of Digital Marketing into WebCongress 2014 Global Tour


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